广东省数字贸易与服务公共服务平台

岗位职责:

疫情防控期间暂不安排应聘人员到公司参加现场面试，我司将统一安排线上测试和线上面试，届时将有HR与您联系，感谢您的理解！

1. Developing deploying and managing innovative digital analytics and reporting for HSBC owned websites and apps.
2. Identify opportunities for improvement and provide data-driven strategic insights to maximize customer conversions and ecommerce revenue.
3. Serves as the subject matter expert for web and digital marketing analytics tools A/B and multivariate testing tools ecommerce testing tools and the tag management platform.
4. Provide guidance and monitor implementation strategy for websites managed by Global Publishing Services (GPS) and other teams across all areas of the HSBC Group. These will include: tag management and web analytics, Search Engine Optimisation (SEO), website accessibility, website quality reviews, Information Architecture, Management Information. In addition Search Engine Marketing (SEM), provide insightful analytics reporting, Accessibility Reviews and adoption of industry best practices.
5. Work closely with management of Staff and Public channels to implement optimisation strategies as well as to actively audit and analyse Group websites to mitigate risk, enhance effectiveness, user experience and the sites'overall quality.

1. Strong understanding of Digital Marketing and ecommerce strategy and design;
2. 2 years professional experience in website optimisation and web analytics field;
3. Knowledgeable in SEO best practices, Google Analytics, Webtrends, WCAG and other website standards (W3C);
4. Proficiency in website quality and SEO tools such as Sitebeam, Google and Bing Webmaster tools, other external tools;
5. Perceived as a Subject Matter Expert in Google Analytics Adobe/Omniture Site Catalyst or other Tag Management Platforms and large-scale A/B and Multivariate testing tools;
6. Working knowledge of Adobe Marketing Cloud tools including Analytics Target DTM and Audience Manager.

福利待遇
- 具竞争力的薪酬：基本工资+绩效奖金+轮班补贴+早晚班交通津贴；
- 健全福利保障：五险一金+补充性商业医疗保险+免费年度体检；
- 畅享10+天假期：除享有国家法定节假日外，还拥有至少10天带薪年假、12天带薪病假、1天生日假、婚假、产检假、产假以及陪产假、哺乳假等，助您达到工作生活的平衡；
- 弹性福利制度：年假可买卖，商业医疗保险套餐可升级，您还可申请旅游补贴、个人进修补助、运动健身补贴等，满足个性化福利需求；
- 人性化工作环境：使用公司的员工餐厅、咖啡室、休息室、娱乐室等，进行劳逸结合；
- 多元化员工活动：运动会、团建、年会等精彩活动给您平台，任您施展才华。

培训与发展
- 广阔的职业发展平台：遍及全球的集团网络，提供扩展人脉及跨文化交流的机会，您还可申请不同国家及地区的长短期职位，不断挑战自我；
- 系统性人才培育及发展：配备职业导师，为您提供清晰的职业规划指导，充分挖掘横向及纵向的发展潜力；
- 完善的专业培训体系：入职即可享带薪培训，多元化的培训机会，还有资源及教育援助，帮您逐步实现职业目标。

汇丰环球客户服务（广东）有限公司秉承汇丰集团理念，始终将优质客户服务摆在公司发展的首位，依托先进的科技设施和雄厚的人力资源，实现服务的专业、规模和最佳化。持续多年的优质服务为汇丰环球在同行业赢得较高的声誉，随着汇丰环球规模化不断发展，汇丰环球中国营运中心现在有超过10,000名金融服务人员的专业团队，为汇丰集团世界各地的分支机构（如香港、英国、美国、加拿大、日本、中国、新加坡和澳门等）提供和分析数据、收款付款服务、客户中心等多项服务。同时荣获许多荣誉称号，其中包括广东最佳业务外包公司、广东省服务外包示范企业、中国服务外包十大在华跨国服务供应商、技术先进企业、商务部重点联系企业、A级纳税人称号，并且已连续五年获得香港呼叫中心协会年度大奖–离岸业务金奖, 广东省企业500强等。